ECOTOURISM AND ITS ADVANTAGES TO THE LOCAL BUSINESSES

Abstract

This article examines ecotourism and how it benefits local business. Ecotourism is a form of tourism that places an emphasis on protecting local communities' economic well-being while also preserving their natural and cultural resources. As a method for preserving biodiversity, community-based ecotourism (CBET) has gained appeal. It is based on the belief that biodiversity must generate economic benefits, especially for locals. It is crucial for the growth and promotion of ecotourism. One of the tourism industries with the quickest growth is ecotourism. It has received much attention in underdeveloped nations and regions with weak economies worldwide. I have learnt that there have been several initiatives and plans for sustainable development that incorporate an ecotourism component. However, ecotourism can have a variety of positive and negative economic, cultural, and environmental repercussions on a location. In its ideal form, ecotourism provides guests with a top-notch encounter with nature, raises funds and lends support to conservation initiatives, has little adverse impact on the environment, and fosters the economic prosperity of the host communities.